Just as a designer would hesitate to construct a home with out a carefully worked-out program, therefore a writer should be loath to begin with an article before he"s discussed it fully. In planning for a building, an architect thinks how large a house his client desires, how many rooms he must provide, how the area available may possibly most readily useful be apportioned among the rooms, and what relation the rooms are to bear to each other. In describing articles, also, an author has to decide how long it must be, what substance it should include, how much space should be dedicated to each component, and how the parts should be arranged. Time spent in hence planning articles is time well spent.
Outlining the subject completely involves thinking out the article from beginning to end. The value of each piece of the material obtained must be carefully weighed; its regards to every part and to the entire issue must be looked at. The arrangement of the elements is of even greater importance, because much of the success of the display will depend upon a logical development of the idea. Marketing includes further about the purpose of this hypothesis. In the last analysis, good writing suggests clear thinking, and at no period in the preparation of an article is clear thinking more necessary than in the planning of it.
Amateurs often insist that it"s easier to write lacking any outline than with one. It truly does simply take less time to dash off an unique feature story than it does to think out all the facts and then write it. In nine cases out of five, however, whenever a author attempts to work out a write-up as h-e goes along, trusting that his ideas can organize themselves, the end result is not even close to a clear, rational, well-organized presentation of his subject. The common disinclination to make an outline is usually centered on the problem that most individuals experience in getting down-in logical order the link between such thought, and in deliberately thinking about a topic in all its various elements. Unwillingness to stipulate an interest generally means unwillingness to believe.
The length of a write-up is determined by two considerations: the range of the subject, and the policy of the publication that it"s intended. A large issue cannot be properly treated in a brief space, nor can an essential topic be disposed of satisfactorily in a few hundred words. The period of articles, generally speaking, should really be related to the size and the need for the subject.
The deciding factor, nevertheless, in fixing the size of an article is the plan of the periodical for which it is designed. One popular book may produce articles from 4000 to 6000 words, while still another fixes the limit at 1,000 words. It would be quite as bad judgment to prepare a 1000-word report for the former, as it"d be to send among 5000 words to the latter. Newspapers also repair specific boundaries for articles to be printed in particular sections. One monthly magazine, as an example, features a section of personality sketches which range from 800 to 1200 words in length, while the other articles within this periodical include from 2000 to 4000 words.
The practice of producing a line or two of reading matter o-n the majority of the advertising pages affects the size of articles in several journals. To get a stylish make-up, the authors allow just a page or two of each report, short story, or serial to appear in the first element of the magazine, relegating the rest to the advertising pages. Articles should, consequently, be long enough to fill a page or two in the first portion of the periodical and many columns around the pages of advertising. Some journals use short posts, or "fillers," to supply the required reading matter on these advertising pages.
Papers of the typical size, with from 1000 to 1200 words in an order, have greater freedom than journals in the matter of make-up, and may, thus, use special feature stories of various lengths. The design of adverts, even in the newspaper pieces, does not affect along articles. The only path to ascertain precisely the requirements of various newspapers and magazines is to count the words in regular articles in various sections..
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